Do you need a CRM?
A CRM is worth paying for when it stops deals from slipping through the cracks. If nothing is slipping yet, you may not need one.
When a spreadsheet is enough
If one person sells, leads arrive through one channel, and you can see every open opportunity on one screen, a shared spreadsheet with columns for contact, stage, next step and date does the job. The risk is not today, it is the day a second person joins or the list outgrows the screen.
The low-risk next step
9 general CRMs we track have a free-forever plan. Start there with your real contacts and see whether you actually use it for two weeks. Compare free CRM plans →
When to pay
Pay when you need what free plans cap: more users, automation, two-way email sync or reporting. Check what the plan you need really costs for your team in the cost calculator, or let the CRM finder narrow it to three.